Thursday, March 4, 2010

Launching kids' wear

It is the turn of the kids now at dāram. This summer (March 5th),

dāram launches

a range of cotton handlooms collection for kids that blends traditional aesthetics with contemporary styles.

Cotton handlooms allow the skin to breathe and are soft on the body. They are the best summer fabric for kids.

The range includes garments for the new-born and boys & girls upto the age of 7 years.

The new-borns collection
Specially designed keeping the needs and comfort of the little ones in mind. This is evident in the fastening and styling of the clothes.

6-12 months
Frocks for girls and shirts for the boys

1-7 years

skirts, tops, dresses, frocks, harem pants, pyjamas, capris for girl
shirts (half & full sleeved), T-shirts, knickers and shorts for the boys

Also introducing accessories for kids that include

  • Hand knitted toys, bags and natural colour painting kits from the Kumaon Himalayas, Uttarakhand
  • Games from Kalaraksha (Gujarat), Haathi Chaap (New Delhi)
  • Do-it-yourself craft kits (block printing, bead stringing and traditional painting forms) from Art Bunker (Kolkata)